Driving Customer Loyalty for Traditional Businesses with Web3 Reward Platforms

The client develops a Web3 reward platform that enables businesses to engage users through cryptocurrency incentives. Their goal is to simplify blockchain adoption for traditional companies while enhancing digital engagement and loyalty.

Vietnam’s crypto market is thriving, supported by a favourable regulatory climate for digital asset transactions. However, traditional businesses often lack the tools or expertise to enter the space effectively. The client sought a seamless solution to help these businesses adopt blockchain technology and onboard more users into the on-chain economy.

Ekotek built a full-stack on-chain protocol-as-a-service that enables any business to launch Web3 features without the need to recruit or train a blockchain team. The platform comes equipped with essential infrastructure—Web3 wallet, points engine, tiered membership, and token/NFT logic—allowing businesses to quickly deploy experiences such as loyalty, membership, and staking programmes. Importantly, it also offers effortless integration with existing digital systems such as CRM, mobile apps, and POS platforms. This risk-free, scalable foundation enables businesses to migrate to the on-chain economy incrementally and securely.

Key features

• Crypto Wallet – Built-in wallet infrastructure to manage user assets
• Quest System – Engagement layer using missions and challenges to reward users
• Redeem Hub – Interface for claiming loyalty rewards via tokens or NFTs
• Token & NFT Logic – Smart contract logic for membership tiers and point conversion
• Seamless Integration – Compatible with CRM, app, and POS systems

The platform empowers traditional businesses to enter the crypto space quickly and safely, expanding their user engagement through blockchain features and increasing adoption in the Web3 economy.

Need expert support to accelerate your product development? Book a free consultation here!